hero-centered organism experimental A centered hero with an eyebrow, headline, subtext, and dual CTAs.
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New · v2.0
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marketing/hero-centeredname: "Centered Hero"
short_description: A centered hero with an eyebrow, headline, subtext, and dual CTAs.
long_visual_description: >
A centered hero block with a pill eyebrow, a large headline, a supporting subtitle, and a
primary + secondary call-to-action pair.
use_cases:
- Landing page hero.
- Product homepage headline.
- Campaign or launch hero.
- Marketing site above-the-fold.
- App or service intro.
recommended_for:
- A focused, centered above-the-fold hero.
avoid_for:
- A media-alongside-text hero (use hero-split).
- A full-bleed image hero (use hero-image-bg).
markets:
- Global
example_usage: >
Keep the headline short and the subtitle to one sentence; use a strong primary CTA and an
optional secondary.
props:
eyebrow: Small label above the title.
title: The hero headline.
subtitle: A supporting sentence.
primary_label: Primary CTA text.
primary_href: Primary CTA link.
secondary_label: Optional secondary CTA text.
secondary_href: Secondary CTA link.
example_prompts:
- "Add a centered hero with headline, subtitle, and two CTAs."
- "Add a landing page hero with a primary and secondary action."
lifecycle: experimental
content_model: An eyebrow, headline, subtitle, and CTA pair.
theming:
tokens_used:
- --color-surface-raised
- --color-on-surface
- --color-on-surface-muted
- --color-primary
- --color-primary-contrast
- --color-border
- --radius-button
- --radius-pill
- --font-heading
- --space-section
- --duration-token
editorial_guidance: >
Lead with the value proposition; keep the headline under ten words.
categorization:
category: Marketing
subcategory: Hero
atomic_type: organism
usage_type: [hero]
maturity: ai-generated
wcag:
level: AA
notes: Uses a real h1; CTAs are real links with visible labels.
keyboard_support: Both CTAs are focusable and activate on Enter.
seo_score: 70
text_direction: both
| Name | Type | Req |
|---|---|---|
| eyebrow | string | |
| title | string | ✓ |
| subtitle | string | |
| primary_label | string | |
| primary_href | link | |
| secondary_label | string | |
| secondary_href | link |