cancel-flow organism experimental A retention cancel step showing losses and a stay offer.
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billing/cancel-flowname: "Cancel Flow"
short_description: A retention cancel step showing losses and a stay offer.
long_visual_description: >
A card with an empathetic title, a list of what the user will lose, a discounted stay offer,
and keep-my-plan / cancel-anyway actions.
use_cases:
- Cancellation flow.
- Retention step.
- Downgrade/cancel prompt.
- Save offer.
- Churn deflection.
recommended_for:
- A retention step in a cancel flow.
avoid_for:
- A delete-account confirm (use delete-account).
markets:
- Global
example_usage: >
List what's lost and present a stay offer; keep is prominent, cancel is available but
de-emphasized.
props:
title: The empathetic title.
description: The context.
losses: What the user will lose.
offer_title: The stay offer title.
offer_detail: The offer detail.
keep_label: The keep action.
cancel_label: The cancel action.
example_prompts:
- "Add a cancel flow with a retention offer."
- "Add a churn-deflection cancel step."
lifecycle: experimental
content_model: A retention cancel step with a stay offer.
theming:
tokens_used:
- --color-surface
- --color-surface-raised
- --color-on-surface
- --color-on-surface-muted
- --color-primary
- --color-primary-contrast
- --color-danger
- --color-border
- --radius-card
- --radius-button
- --shadow-card
- --font-heading
- --space-section
- --duration-token
editorial_guidance: >
Be honest about losses; the stay offer should be genuinely valuable. Keep cancel accessible.
categorization:
category: Billing
subcategory: Subscriptions
atomic_type: organism
usage_type: [form, highlight]
maturity: ai-generated
wcag:
level: AA
notes: Uses a real h2; losses are real text with cross icons; keep/cancel are real controls; cancel remains accessible.
keyboard_support: All actions are focusable and keyboard-operable.
seo_score: 25
text_direction: both
| Name | Type | Req |
|---|---|---|
| title | string | |
| description | string | |
| losses | array | ✓ |
| offer_title | string | |
| offer_detail | string | |
| keep_label | string | |
| cancel_label | string |